The Tape
401 S Robertson BlvdSold

City of Beverly Hills Spent $5.25M on an Empty Lot

$332/SF for the Land.  Why I Like It. 

At a glance

Sale Price
$5,250,000

closed Aug 24, 2026

List Price
$6,250,000

ask, 640 days on market

Bid-Ask Delta
-$1,000,000

16% below ask

Price / Land SF
$331.52/SF

15,836 SF lot

Price / Acre
$14.44M/acre

0.36 acres

Zoning
BHC-3

Mixed Use Overlay

Entitled Units
~29 units

residential, as-of-right

FAR
2.0

ground-floor commercial req.

ULA Status
Below Threshold

no mansion tax applies

Buyer: City of Beverly Hills (government / owner-user)

What matters

  1. $5,250,000 confirmed August 24, 2026.15,836 square feet. $331.52 a foot of land. Improvements on the county roll: $36,883. 0.71% improved. This is a parking lot.
  2. Buyer is the City of Beverly Hills.Owner-user. Redevelopment. Proposed use as multifamily and a parking lot. 
  3. Ask was $6,250,000.They closed $1 million under, 16%, after 640 days. T.C. Macker and Woody Cook had multiple offers.  
  4. The seller as The GRL Partnership / Bachmann Trust and Carole B. Winn Trustees.
401 S Robertson Blvd photo
LISTING PHOTO VIA COSTAR.

The Location

401 S Robertson Blvd sits at the southwestern edge of Beverly Hills, a corner parcel by West Olympic Blvd. 

The Setup

There is no building. The parcel is 15,836 SF of just Land.  

The Government Buyer Variable

The City of Beverly Hills is not a developer. Its governing body approved a $5.925M general fund appropriation, meaning city taxpayers are funding the acquisition

Speculation only: My assumption, and it is only an assumption until the city publishes a redevelopment plan, is that this parcel becomes a municipal parking structure or a civic facility to serve the Robertson corridor, not affordable housing.

The city was the buyer of last resort, not a competing bidder.  

I don't think many developers were ready to buy and build Apartments today Even in Beverly Hills.   


What an Operator Sees

The City of Beverly Hills paid $5.25 million — $332 a foot — for a parking lot on Robertson after 640 days and a $1 million cut from ask.


That is not a private developer sprint. It is a government owner-user writing land money on a BHC-3 mixed-use overlay that CoStar prints at about 29 units and 2.0 FAR. No income. No cap. No site plan in the public tape.


For owners and brokers on Robertson, the second-order read is the floor: when the city is the buyer at $332 a foot, private bids have to clear a public comparable — and 640 days on market says even Beverly Hills dirt can wait. I would not bid against a city that wants the lot.


I research these transactions to sharpen my own investment strategy and share what I find so Los Angeles owners, brokers and investors can debate the market with better information.


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Know one other LA owner who'd want this deal? Forward this — reply with their email and I'll add them.


Property and transaction data: CoStar Research.

Write to David Safai at David@AtlasBrief.La

Appeared in the Sept. 5, 2026 edition of The Tape.