The lot just sold for $1.44 million. I estimate what it could cost to go from vacant land to a completed home and what every owner should know before rebuilding.
closed Jul 1, 2026
initial ask
3.7% under ask
based on 2,858 SF prior bldg
0.14 acres
single-family residential
structure demolished
prior peak basis
vs. Apr 2011 trade
no ULA tax triggered

Marquez Knolls sits in the interior of Pacific Palisades, north of Sunset and east of the canyon corridors that burned hardest in early. Livorno Drive is a quiet cul-de-sac in Lower Marquez Knolls, a pocket that attracts families and design-build buyers who want Palisades schools and coastal proximity without paying the beach-block premium.
The $1.44 million purchase price is only the first check.
For this analysis, I assumed a 3,150 SF rebuild with an all-in hard construction cost of $300/SF. Once architecture, engineering, permits, financing, project management, insurance and contingency are included, the effective construction cost increases to roughly $475/SF, or about $1.5 million before the cost of the land.
That puts the estimated total investment at approximately $2.94 million.
Because there are not yet enough completed post-fire rebuild sales, I modeled three potential exit values based on today's existing home market:
These aren't predictions—they're planning assumptions. I'll continue tracking every completed rebuild sale in Pacific Palisades and update these benchmarks as the market develops.
I track every commercial real estate sale in Los Angeles so you don't have to. If you found this useful, share it with another investor.
Send OMs and off-market opportunities to: David@AtlasBrief.LA
Write to David Safai at David@AtlasBrief.La
Appeared in the July 2, 2026 edition of The Tape.