SoldBroker Activity · Entry № 13

Beverly Hills $345/SF- This is Why I like it

The buyer paid just $345 per square foot and $357,000 per unit with Comps trading closer to $450–$500 per square foot.

PublishedMay 29, 2026
StatusSold · Confirmed Close
DatelineBeverly Hills Submarket, Los Angeles
240 S Doheny Dr hero photo
FIG. 01, 240 S DOHENY DR, BEVERLY HILLS (90211). 22-UNIT MID-RISE, 1960, 33,212 SF. SALE CLOSED MAY 27, 2026. LISTING PHOTO VIA ATLAS BRIEF ARCHIVE.
Four takeawaysUpdated Story
  1. Its all about the basis.  This one stopped me.  At $345/SF and $357,000 per unit, the buyer entered well below the $450–$500/SF range I typically see for comparable Beverly Hills apartments.  A low entry gives the operator room to create value and doesn't need to bet on Immediate turnover.. The buyer doesn’t need a perfect renovation, immediate turnover
  2. The units are unusually large, with serious rent upside. The 22 apartments average approximately 1,033 square feet. Large Beverly Hills units are difficult to reproduce, and renovated units of this size will get much higher rents. Every vacancy gives the buyer another opportunity to renovate, increase rent and grow NOI and the buildings value. 
  3. 5.5% Cap going in with the potential for an 8 % cap. The buyer acquired it at a solid discount.  The building was originally offered at $9.9 million and sold for $7.85 million
  4. I would buy this, hold it and over time turn all the units.  This was a great deal for the buyer.   The property begins around a 5.55% cap rate and 11.29 GRM with massive rent growth.  
Deal Stats · 240 S Doheny Dr
Sale Price
$7,850,000
confirmed close, May 27 2026
Initial Ask
$9,900,000
$2.05M above close
Units
22
2 studios · 13 1BD · 6 2BD · 1 PH 2BD
Price / Unit
$356,818
per door
Price / SF
$345
CAP Rate
5.55%
at close, broker stated
GRM
11.29
at close
Year Built
1960
LARSO RSO applicable
Lot SF
11,186
0.26 acres · BHR4YY zoning
BEVERLY HILLS HAS NO ULA
$0
ULA
Hold Period
20 years
Ruth Brandt-Spitzer Trust
BUYER
Starkwood, Inc.
Jonathan Sedaghat 

What an Operator Sees

This one stopped me.

At $357,000 per unit and $345 per square foot, you simply cannot replace this in Beverly Hills. Properties like this do not hit the market often—and when they do, they are rarely available at this basis.

The 22 units average more than 1,000 square feet, and every unit appears to have substantial rent upside. Renovated apartments in this location can potentially achieve approximately $4.50–$6.00 per square foot, which could eventually push the building’s gross annual revenue above $1 million.

The buyer also acquired the property at a major discount to the $450–$500 per square foot pricing I typically see for comparable Beverly Hills apartment buildings. And at a reported 5.55% going-in cap rate, the property already produces income while the buyer patiently renovates units as they become available.

Conservatively, I believe a great operator could increase the property’s NOI and potentially reach approximately an 8% cap rate on cost over time.

This is what a potential home run looks like: a low acquisition basis, unusually large units, significant rent upside and income while you wait.

I track every commercial real estate sale in Los Angeles so you don’t have to.

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OMs: David@AtlasBrief.LA

Connect with me on LinkedIn:
https://www.linkedin.com/in/david-safai/

Brokers
Buyer & Listing Broker
Ken Marker
Realtor
Rodeo Realty
Written from the field

David Safai, operator, developer, GC.

Atlas Home Builders, Inc. is a Los Angeles owner-operator and general contractor. If you are a broker with a listing you want an honest read on, send the OM and the T-12 to David@AtlasBrief.La.